15 Best Places to Invest in Real Estate in 2024

In this article, we take a closer look at 15 of the best places to invest in real estate whether you’re looking for cash flow or appreciation, or both.

Choosing the right investment property in the right location can make or break your success as a real estate investor. However, it’s not just where you invest that will determine the success of your investments. You need to analyze each property’s financials on an individual level to ensure it meets your cash flows, appreciation, and vacancy rate goals. 

For example, if you are looking to purchase a short-term rental you’ll likely have a whole different set of criteria than if you were looking for a commercial property or a long-term residential property. It's also important to do your due diligence to ensure the property itself is sound and doesn't need any major work. 

With that being said, with so many opportunities across the US, knowing where to start looking can be a challenge. In this article, we take a closer look at 10 of the best places to invest in real estate whether you’re looking for cash flow or appreciation, or both.

Should You Invest in Real Estate in 2024?

Real estate is a long-term investment. You’re unlikely to see major overnight financial gains. However, as Andrew Carnegie famously said, "Ninety percent of all millionaires become so through owning real estate," so it’s clear to see that as an asset class. real estate is invaluable.

But, should you be looking at real estate in 2024? With high interest rates, low inventory, and continuing economic uncertainty, it might be tempting to wait for a better time, a better opportunity.

The response we hear most often in the face of these concerns is that, as long as you think long-term, whether you’re investing in stocks or real estate or something else, 'time in the market almost always beats timing the market'.

Of course, everyone’s situation is different, you don’t want to over-leverage or over-expose yourself to risk and be forced to sell at a loss. As such, it is recommended that you consult a financial advisor or qualified CPA before making any major investment decisions.

Considerations When Exploring Best Places To Invest In Real Estate

When exploring opportunities for a new investment property, it's important to conduct thorough research and due diligence on the local market conditions and economic factors in the areas you are interested in. Some factors that may influence the desirability and profitability of rental properties include:

  1. Property appreciation: Real estate increases in value in most locations over a long period. However, where some locations might achieve 30% others will achieve 300%. Look at historical trends and economic factors to determine the best high-growth regions for your next investment.
  2. Population growth: Look for areas with a growing population, as this can lead to increased demand for housing and potentially higher rental income.
  3. Job market: Areas with a strong job market and low unemployment rates may attract more renters who can afford higher rents.
  4. Rental demand: Consider the demand for rental properties in the area, including the number of vacancies and the average time it takes to fill them.
  5. Rental rates: Look at the average rental rates in the area and compare them to the purchase price of properties to determine potential profitability.
  6. Property taxes: High property taxes can significantly impact the profitability of rental properties, so it's important to research the property tax rates in the areas you are interested in.
  7. Local regulations: Be aware of local regulations and laws governing rental properties, such as zoning laws, rent control ordinances, and landlord-tenant laws.

Finding the Best Place To Invest in Real Estate

In this article, we look at a few key metrics and mainly use residential single-family homes as a benchmark. The metrics we use to identify the best places to invest in real estate in the US and these include:

  • Median property prices
  • Average appreciation
  • The cap rate
  • Average rent amounts
  • The average rent growth
  • Economic growth in the area
  • Local demographics

It’s important to note that everyone's goals and strategies are different and so there is no universal truth. For example, the financial benefits of investing locally so you can self-manage all your units might outweigh the benefits of a slightly larger cashflow.

We have used a range of data sources including:

Macro Economic Trends

The key factors that influence migration to growing cities include the end of Covid and concerns about inner-city crime, the restart of head offices, apartment vacancy rates in cities, the overall growth of renting, and the affordability of single-family homes in the suburbs.

Offices are being converted into residential multifamily and apartment units, and some over-leveraged multifamily firms are selling low-performing units which presents an opportunity for investors. 

Unemployment Trends

Unemployment rates remain a significant consideration in some locations - national unemployment as of December 2023 sits at 3.6%. According to Forbes, the cities with the strongest job markets and lowest unemployment in December 2023 included Fargo, ND, at 1.5%, along with Burlington, VT (1.6%) and Grand Forks, ND (1.6%).

High Interest Rates

Mortgage interest rates have peaked massively from the historic sub 3% rates we saw in 2021 and early 2022 and as of February, 2024, the national average 30-year fixed mortgage APR is 6.98%. Despite this, property demand and prices remains high. Single-family homes are still in demand, and in some markets, like California, prices continue to rise.

Some Locations Continue to Show Good Growth

Texas was the hottest real estate market for prices and yields in 2023 and continues to be a strong performer due to its diverse economy and key commodity strengths. States that are attracting interest from buyers include Indiana, Virginia, North Carolina, Michigan, and Connecticut. These states may benefit from the repatriation of manufacturing to the United States as global trade shifts.

Top 15 Best Cities to Invest in Real Estate in 2024

City Median Home Price (Dec 2023) Price Change YoY Avg. Days on Market Median Rent (Jan 2024) Rent Change YoY
1 Boise, ID $469,990 -4.1% 48 $1,495 -6%
2 Austin, TX $523,000 -0.43% 74 $1,842 -6%
3 Orlando, FL $395,000 9.7% 34 $1,975 -2%
4 Tampa, FL $416,000 15.7% 35 $1,992 -6%
5 Reno, NV $528,000 6.7% 53 $1,695 -11%
6 Raleigh, NC $400,000 5.3% 37 $1,700 -3%
7 Spokane, WA $337,000 2.1% 28 $1,420 -3%
8 Chicago, IL $323,000 8.6% 68 $2,175 +3%
9 Houston, TX $325,000 3.2% 42 $1,590 -2%
10 Las Vegas, NV $422,000 11.1% 48 $1,800 -5%
11 Charlotte, NC $389,000 -1.2% 44 $1,829 -2%
12 Columbus, OH $265,000 6.0% 43 $1,437 +3%
13 Lakeland, FL $295,000 -5.1% 26 $1,800 0%
14 Ocala, FL $242,000 4.1% 44 $1,725 +5%
15 Birmingham, AL $186,000 -6.8% 56 $1,200 +4%

Data from Zumper and Redfin.

1. Boise, ID

Boise's strong job market, affordable housing, growing population, stable real estate market, and low property taxes make it an attractive destination for real estate investors. 

Long Term Real Estate Appreciation

Boise's real estate market has shown incredibly strong long-term growth. However, this growth slowed in 2021 and has since fluctuated quite a bit, hitting an all time high in mid-2022 of $509,295, suggesting it has hit a ‘ceiling’. According to Zillow, the median home value in the Boise area was around $459,653 as of January 2024 down 1% YoY. So, we can expect continued long-term appreciation, there may be additional short term downsides as the Boise real estate market self-corrects.

Strong Job Market

Boise's economy is thriving, thanks to its strong job market in industries such as technology, healthcare, and education. This growing job market attracts new residents, who drive demand for housing, leading to increased property values.

Growing Population

Boise's population is steadily increasing as people are drawn to the city's high quality of life, outdoor recreational opportunities, and affordable cost of living. This growing population drives demand for housing, which can lead to increased property values, making it an attractive option for real estate investors. Additionally, low property taxes in the area make it even more attractive for investors looking for a stable real estate market.

Boise, ID Real Estate Trends

In December 2023, Boise home prices were down 4.1% compared to the previous year, selling for a median price of $469,990. On average, homes in Boise sold after 48 days on the market compared to 7 days last year. Source.

As of January 2024, the median rent for all bedroom counts and property types in Boise, ID is $1,495. This is -23% lower than the national average. 

Rent prices for all bedroom counts and property types in Boise, ID have decreased by 2% in the last month and have decreased by 6% in the last year. Source.

2. Austin, TX

Austin is only the fourth largest city in the state. However, the Austin housing market is still sizeable being the eleventh largest city in the U.S. Additionally, Austin has increasingly drawn tech companies and investment in the last 5 to 6 years.

Here are the top reasons why Austin is one of the best places to invest in real estate.

Growing economy

Austin's economy is thriving, driven by the presence of major tech companies such as Dell, IBM, and Apple. This has led to a significant increase in employment opportunities, driving population growth and increasing demand for housing.

Growing population

With an annual population growth rate of 2.5%, Austin is one of the fastest-growing cities in the US. This has created a high demand for housing, making it an attractive market for real estate investors looking for potential capital appreciation.

Strong rental market

Austin has a strong rental market, with a high percentage of renters in the population. This trend is expected to continue due to the high cost of homeownership and the influx of young professionals and college students. This provides a stable rental income for real estate investors.

Favorable tax environment

Texas has no state income tax, making it an attractive option for investors looking to maximize their profits. Austin's pro-business environment also offers low regulatory hurdles, making it easier for real estate investors to navigate the market and potentially increase their returns.

You might also like: States Without Property Tax: From Lowest to Highest

Austin Real Estate Trends

In December 2023, Austin home prices were down 0.43% compared to last year, selling for a median price of $523K. On average, homes in Austin sell after 74 days on the market compared to 64 days last year. Source.

As of January 2024, the median rent for all bedroom counts and property types in Austin, TX is $1,842. This is -5% lower than the national average.

Rent prices for all bedroom counts and property types in Austin, TX have decreased by 11% in the last month and have decreased by 6% in the last year. Source.

3. Orlando, FL

Orlando's strong tourism industry, growing job market, affordable cost of living, thriving business community, and a growing population all make it one of the best places to invest in real estate. With a wide range of investment opportunities available, including short-term rental properties to commercial real estate.

Here are some of the top reasons why Orlando is one of the best places to invest in real estate:

Growing Job Market

Orlando's job market is one of the fastest-growing in the country, with high-tech industries like aerospace and simulation leading the way. This is attracting a skilled and educated workforce with high-paying jobs and driving demand for both residential and commercial properties in the area.

Strong Economy

Orlando's business community is thriving, with a number of high-tech, aerospace, and simulation companies calling the area home. This, combined with a growing job market and affordable cost of living, is driving demand for real estate investment in both residential and commercial properties.

Strong Tourism Industry

Orlando's strong tourism industry attracts millions of visitors each year, driving demand for both short-term and long-term rental properties. This provides a steady source of rental income for real estate investors.

Growing Population

Orlando's population is growing rapidly, making it one of the fastest-growing cities in the US. This, combined with a strong job market, a thriving business community, and an affordable cost of living, is driving demand for both residential and commercial properties in the area, making it an ideal location for real estate investment.

Orlando Real Estate Trends

In December 2023, Orlando home prices were up 9.7% compared to last year, selling for a median price of $395K. On average, homes in Orlando sell after 34 days on the market compared to 36 days last year. There were 442 homes sold in December this year, down from 491 last year. Source.

As of January 2024, the median rent for all bedroom counts and property types in Orlando, FL is $1,975. This is +1% higher than the national average.

Rent prices for all bedroom counts and property types in Orlando, FL have increased by 5% in the last month and have decreased by 2% in the last year. Source.

4. Tampa, FL

Tampa, Florida is one of the best places to invest in real estate, due to its growing population, strong economy, affordable cost of living, thriving tourism industry, access to the beach, investment opportunities, and favorable climate. 

Here are the top reasons why Tampa is one of the best places to invest in real estate.

Strong Economy

The Tampa Bay area has a robust economy, driven by industries such as technology, healthcare, and finance. This strong economy is attracting new businesses and creating jobs, which is increasing the demand for housing in the area.

Affordable Cost of Living

Compared to other cities in the U.S., Tampa has a relatively low cost of living. This makes it an attractive destination for people who are looking to relocate or invest in real estate. As a result, property values in Tampa have been steadily increasing.

Thriving Tourism Industry

Tampa is home to several popular tourist destinations, including Busch Gardens and the Florida Aquarium as well as beautiful beaches. This thriving tourism industry drives demand for rental properties, making it a great place for real estate investment.

Growing Population

Tampa has a rapidly growing population, which is increasing the demand for housing in the area. As more people move to the city, the need for rental properties and new homes is growing, making Tampa a great place for real estate investment.

Investment Opportunities

Tampa has several investment opportunities in both residential and commercial real estate. There are many properties available for purchase, including single-family homes, townhouses, and apartments. Additionally, there are also investment opportunities in commercial real estate, such as retail, office, and industrial properties.

Tampa Real Estate Trends

In December 2023, Tampa home prices were up 15.7% compared to last year, selling for a median price of $416K. On average, homes in Tampa sell after 35 days on the market compared to 34 days last year. There were 438 homes sold in December this year, down from 489 last year. Source.

As of January 2024, the median rent for all bedroom counts and property types in Tampa, FL is $1,992. This is +2% higher than the national average.

Rent prices for all bedroom counts and property types in Tampa, FL have decreased by 2% in the last month and have decreased by 6% in the last year. Source.

5. Reno, NV

The Reno real estate market is expected to experience a slight decline in home values in the coming year. The projected decline is not expected to be significant, and the market is likely to remain relatively stable with strong long-term projected growth.

Strong Economy

Reno has a strong economy that is largely driven by industries such as gaming, healthcare, manufacturing, and technology. The area is home to a growing number of high-tech companies, including Tesla and Panasonic, which are creating jobs and attracting highly skilled workers to the region. The combination of these industries has helped to drive economic growth in Reno, making it an attractive location for businesses and investors.

Favorable Taxes

Nevada is known for its business-friendly tax environment, and Reno is no exception. The state has no personal income tax or corporate income tax, which is a major draw for businesses and individuals alike. Additionally, the property tax rates in Reno are relatively low compared to other states, with an average effective property tax rate of 0.71%. 

Opportunities for Buyers and Sellers

Despite the projected decline in home values, the moderately competitive market and the percentage of homes selling over their list price indicate that there may still be opportunities for both buyers and sellers in the Reno area.

Reno Real Estate Trends

In December 2023, Reno home prices were up 6.7% compared to last year, selling for a median price of $528K. On average, homes in Reno sell after 53 days on the market compared to 70 days last year. There were 202 homes sold in December this year, down from 251 last year. Source.

As of January 2024, the median rent for all bedroom counts and property types in Reno, NV is $1,695. This is -13% lower than the national average.

Rent prices for all bedroom counts and property types in Reno, NV have decreased by 11% in the last month and have remained the same in the last year. Source.

6. Raleigh, NC

Strong Job Market and Low Unemployment

Raleigh, North Carolina boasts a strong job market, with 35,600 jobs added year-over-year through December 2022. The city's low unemployment rate of 3.2% further underscores the robustness of the local economy. Most of these jobs are in leisure and hospitality, financial activities, and professional and business services.

Tourism Industry

The leisure and hospitality industry is a significant contributor to Raleigh's economy, with attractions such as the North Carolina Museum of Natural Sciences and the North Carolina Museum of Art drawing in visitors from across the country. This thriving tourism industry is a testament to Raleigh's appeal as a destination for both business and leisure travel.

Favorable Tax Rates

North Carolina's property tax rates are among the lowest in the country, with an average effective property tax rate of 0.70%. This favorable tax climate makes Raleigh an even more attractive location for real estate investment. Additionally, the state tax rate in North Carolina is also relatively low.

Raleigh Real Estate Trends

In December 2023, Raleigh home prices were up 5.3% compared to last year, selling for a median price of $400K. On average, homes in Raleigh sell after 37 days on the market compared to 50 days last year. There were 325 homes sold in December this year, down from 409 last year. Source.

As of January 2024, the median rent for all bedroom counts and property types in Raleigh, NC is $1,700. This is -13% lower than the national average. 

Rent prices for all bedroom counts and property types in Raleigh, NC have increased by 3% in the last month and have decreased by 3% in the last year. Source.

7. Spokane, WA

There are several reasons why Spokane, WA is considered one of the best places to invest in real estate. These include its affordable Spokane housing market, strong rental demand, growing economy, and abundant outdoor recreational opportunities. 

Here are the top reasons why Spokane is one of the best places to invest in real estate.

Strong Housing Market

Spokane's real estate market is currently experiencing a strong seller's market, with increasing home values and low inventory.

Affordable Housing

Spokane has a lower cost of living compared to other major cities in the Pacific Northwest, making it an affordable place to invest in real estate.

Growing Economy

Spokane has a growing economy with job opportunities in healthcare, education, and manufacturing. This translates to a steady demand for housing.

Population Growth

Spokane's population has been steadily increasing over the years, making it an attractive location for real estate investments. The 2020 Census showed that Spokane city's population was 222,647, a 7.5% increase from 2010.

Spokane Real Estate Trends

The Spokane housing market is very competitive. Homes in Spokane receive 2 offers on average and sell in around 28 days. The median sale price of a home in Spokane was $337K last month, up 2.1% since last year. The median sale price per square foot in Spokane is $199, up 7.3% since last year. Source.

As of January 2024, the median rent for all bedroom counts and property types in Spokane, WA is $1,420. This is -27% lower than the national average. 

Rent prices for all bedroom counts and property types in Spokane, WA have decreased by 3% in the last month and have increased by 8% in the last year. Source.

8. Chicago, IL

Chicago's strong rental market, thriving downtown, presence of well-developed infrastructure, high rents, large population, investment opportunities, affordable housing, investment in public transportation, and thriving start-up culture make it an attractive destination for real estate investors. 

Here are the top reasons why Chicago is one of the best places to invest in real estate.

Strong Rental Market

Chicago has a rental market that makes it an excellent location for real estate investors. Over 50% of the population rents, indicating a significant demand for quality housing.

Thriving Downtown

Chicago is a bustling and thriving city, with a diverse range of amenities, culture, and a robust economy and has become a hub for start-ups and financial services. As such, it attracts plenty of young professionals, resulting in a strong rental market.

Large Population

Despite a recent population decline, Chicago is still home to almost 2.7 million people, making it a significant market for real estate investment. The large population also means a steady demand for housing.

Revitalization Opportunities

Chicago has many neighborhoods that have undergone revitalization in recent years, making them more attractive to potential renters and real estate investors. Investing in these areas can provide significant returns, especially when done early in the development process.

Chicago Real Estate Trends

In December 2023, Chicago home prices were up 8.6% compared to last year, selling for a median price of $323K. On average, homes in Chicago sell after 68 days on the market compared to 76 days last year. There were 1,779 homes sold in December this year, up from 1,695 last year. Source.

As of January 2024, the median rent for all bedroom counts and property types in Chicago, IL is $2,175. This is +12% higher than the national average. 

Rent prices for all bedroom counts and property types in Chicago, IL have increased by 3% in the last month and have increased by 12% in the last year. Source.

9. Houston, TX

Greater Houston is Texas' fifth-largest metro region, with over 7.2 million residents, and its population continues to expand at a rate nearly double that of the rest of the country. Forty-one Fortune 1000 companies are headquartered in the Houston region. These strong macroeconomic factors continue to power the Houston housing market.

Houston, Texas has several factors that make it a strong market for real estate investment. Some of the reasons include:

Strong job market

Houston is home to a diverse and robust economy, with several major industries, including the energy sector, medical center, and aerospace industry. This has driven job growth in the city, attracting new residents and supporting the real estate market.

Affordable housing

Compared to other major cities, Houston has relatively affordable housing. This makes it an attractive location for real estate investment, with opportunities for both rental properties and flips.

Growing population

Houston is one of the fastest-growing cities in the U.S., with a growing population and an increasing demand for housing. This provides ample opportunities for real estate investors to meet the growing demand for housing in the city.

Favourable taxes

Texas has no state income tax, making it a more attractive location for both residents and businesses. This can potentially increase the demand for housing and support the real estate market in Houston. Additionally, Houston has relatively low property tax rates compared to other major cities, making it an attractive location for real estate investment.

Houston Real Estate Trends

In December 2023, Houston home prices were up 3.2% compared to last year, selling for a median price of $325K. On average, homes in Houston sell after 42 days on the market compared to 39 days last year. There were 1,615 homes sold in December this year, up from 1,592 last year. Source.

As of January 2024, the median rent for all bedroom counts and property types in Houston, TX is $1,590. This is -18% lower than the national average.

Rent prices for all bedroom counts and property types in Houston, TX have remained the same in the last month and have decreased by 2% in the last year. Source.

10. Las Vegas, NV

Las Vegas is a city that is known for its vibrant entertainment scene, luxury casinos, and world-class dining experiences. However, it's not just a great place to visit, but also a prime location to invest in real estate with a strong job market, high rental demand, affordable housing, a growing population, investment in infrastructure, a thriving tourist industry, and favorable tax benefits.

Here are the top reasons why Las Vegas is one of the best places to invest in real estate:

High Rental Demand

Las Vegas is a city with a strong job market and population growth, leading to a high demand for rental properties. This high demand translates into stable rental income and steady property value appreciation.

Affordable Housing Options

Compared to other major US cities, Las Vegas offers affordable housing options. With lower real estate prices and a relatively low cost of living, it is an attractive destination for real estate investors looking to invest on a budget.

Growing Population

Las Vegas is one of the fastest-growing cities in the United States. The increasing population has resulted in a high demand for housing, driving up real estate values and providing stable investment opportunities.

Strong Job Market

Las Vegas has a robust job market, with a diverse set of industries contributing to its growth, including tourism, gaming, construction, and technology. As a result, the city has a strong economy and a low unemployment rate, which is beneficial for real estate investors.

Tourist Destination

Las Vegas is one of the most popular tourist destinations in the world, attracting millions of visitors each year. The thriving tourism industry is a significant contributor to the city's economy and provides real estate investors with a reliable source of rental income.

Las Vegas Real Estate Trends

In December 2023, Las Vegas home prices were up 11.1% compared to last year, selling for a median price of $422K. On average, homes in Las Vegas sell after 48 days on the market compared to 69 days last year. There were 724 homes sold in December this year, up from 670 last year. Source.

As of January 2024, the median rent for all bedroom counts and property types in Las Vegas, NV is $1,800. This is -8% lower than the national average. 

Rent prices for all bedroom counts and property types in Las Vegas, NV have remained the same in the last month and have decreased by 5% in the last year. Source.

11. Charlotte, NC

With rapid population and job growth, quality education centers, and business-friendly policies, Charlotte continues to be a good option for real estate investments. Despite a persistent seller's market leading to reduced inventory and increased home prices, Charlotte, North Carolina, remains a thriving and diverse city with a high quality of life. 

Strong and Diversified Economy

Charlotte is home to several Fortune 500 companies as well as a growing tech sector, including Bank of America, Lowe's, and Duke Energy, making it a hub for finance, energy, and retail. This diversity creates a stable base of renters and homebuyers, making it a great market for real estate investors.

Growing Population & Great Schools

Charlotte has seen a population increase of over 15% since 2010. This growth is projected to continue, which when paired with the fact Charlotte is home to several top-ranked public and private schools, as well as several universities, including the University of North Carolina at Charlotte and Queens University means there’s a large pool of potential renters.

Affordable Real Estate Prices

Despite the high property demand Charlotte still offers affordable real estate prices for the region. Median house prices in December 2023 in Charlotte, NC was $419.9K, trending up 5% year-over-year. This makes it an attractive market for investors looking to maximize their returns and capitalize on the city's potential for growth.

Charlotte Real Estate Trends

In December 2023, Charlotte home prices were down 1.2% compared to last year, selling for a median price of $389K. On average, homes in Charlotte sell after 44 days on the market compared to 48 days last year. There were 796 homes sold in December this year, down from 838 last year. Source.

As of January 2024, the median rent for all bedroom counts and property types in Charlotte, NC is $1,829. This is -6% lower than the national average.

Rent prices for all bedroom counts and property types in Charlotte, NC have increased by 1% in the last month and have decreased by 2% in the last year. Source.

12. Columbus, OH

Columbus boasts a robust economy, diverse job market, affordable housing, and a growing population. Key factors contributing to its appeal include well-developed infrastructure, revitalized neighborhoods, and a thriving start-up culture. Plus, with over 50% of the population renting, Columbus stands as an excellent choice for real estate investors.

Growing Population

Columbus is the fastest-growing city in the Midwest, with a population of over 900,000, and its population is expected to continue to grow in the coming years. Columbus is also home to Ohio State University, one of the largest universities in the country, with over 60,000 students. This provides a significant demand for rental properties.

Strong Economy

Columbus has a diverse economy and is home to several Fortune 500 companies, including Nationwide Insurance, American Electric Power, and L Brands. The city's unemployment rate was 2.8% in November 2023, lower than the national average of 3.7% at the same time.

Investment in Infrastructure

Columbus has made significant investments in infrastructure in recent years, such as the Smart City initiative, which aims to modernize the city's transportation system. These investments will continue to make the city more attractive to renters and real estate investors.

Columbus Real Estate Trends

In December 2023, Columbus home prices were up 6.0% compared to last year, selling for a median price of $265K. On average, homes in Columbus sell after 43 days on the market compared to 46 days last year. There were 735 homes sold in December this year, down from 820 last year. Source.

As of January 2024, the median rent for all bedroom counts and property types in Columbus, OH is $1,437. This is -26% lower than the national average.

Rent prices for all bedroom counts and property types in Columbus, OH have decreased by 1% in the last month and have increased by 3% in the last year. Source

13. Lakeland, FL

Lakeland, FL, joins the 2023 list of top real estate investment locations. Positioned in Central Florida, Lakeland is a hidden gem with affordable housing, a robust job market, and a thriving rental sector, providing real estate investors with substantial potential for long-term growth.

Growing Population

Lakeland's population has been growing steadily in recent years, with a projected population increase of over 7% by 2025. This growth is expected to drive demand for housing and create opportunities for real estate investors.

Strong Rental Demand

With a large student population and a growing number of young professionals, Lakeland has a strong rental market. The city's low cost of living and attractive lifestyle make it a popular destination for renters.

Job Growth

Lakeland has a strong job market, with major employers in industries such as healthcare, education, and manufacturing. A growing number of startups and small businesses are also contributing to the city's economic growth.

Tourism

Lakeland is a popular tourist destination, with attractions such as the historic downtown area, the Polk Museum of Art, and the Sun ‘n Fun Aerospace Expo. The city's growing tourism industry creates opportunities for short-term rental investments.

Lakeland Real Estate Trends

In December 2023, Lakeland home prices were down 5.1% compared to last year, selling for a median price of $295K. On average, homes in Lakeland sell after 26 days on the market compared to 33 days last year. There were 129 homes sold in December this year, down from 183 last year. Source.

As of January 2024, the median rent for all bedroom counts and property types in Lakeland, FL is $1,800. This is -8% lower than the national average.

Rent prices for all bedroom counts and property types in Lakeland, FL have remained the same in the last month and have remained the same in the last year. Source

14. Ocala, FL

Ocala, FL, is a small but growing city, celebrated for its scenic landscapes and historic downtown. It attracts retirees, young families, and outdoor enthusiasts. Ocala's recent economic upswing, driven by diverse industries like healthcare, education, and manufacturing, presents ample opportunities for real estate investors.

Thriving Healthcare and Tourism Sectors

Ocala boasts major healthcare providers such as AdventHealth and Ocala Regional Medical Center, fueling a rising demand for medical office spaces and commercial properties. 

The city's natural beauty and outdoor attractions, like the Ocala National Forest and Silver Springs State Park, contribute to a robust tourism industry. 

Recent revitalization efforts in Ocala's historic downtown have attracted new businesses and residents, resulting in an increased demand for both commercial and residential properties. 

Savvy real estate investors can capitalize on these investment and growth trends making it a great city to look at investments in 2024.

Ocala Real Estate Trends

In December 2023, Ocala home prices were up 4.1% compared to last year, selling for a median price of $242K. On average, homes in Ocala sell after 44 days on the market compared to 40 days last year. There were 77 homes sold in December this year, down from 81 last year. Source

As of January 2024, the median rent for all bedroom counts and property types in Ocala, FL is $1,725. This is -11% lower than the national average. 

Rent prices for all bedroom counts and property types in Ocala, FL have increased by 6% in the last month and have increased by 5% in the last year. Source.

15. Birmingham, AL

Birmingham, AL secures its place on our 2024 list of best places to invest in real estate. With a rich history, cultural diversity, and economic growth, Birmingham is increasingly attracting both residents and businesses.

Economic and Population Growth

The city has experienced substantial economic growth, driven by diverse industries like healthcare, finance, and technology. A thriving job market indicates a growing demand for housing and commercial properties.

Cultural Attractions

The city's thriving arts and culture scene, with numerous museums, theaters, and music venues, creates a demand for commercial properties, particularly in downtown Birmingham.

Birmingham Real Estate Trends

In December 2023, Birmingham home prices were down 6.8% compared to last year, selling for a median price of $186K. On average, homes in Birmingham sell after 56 days on the market compared to 54 days last year. There were 212 homes sold in December this year, up from 181 last year. Source.

As of January 2024, the median rent for all bedroom counts and property types in Birmingham, AL is $1,200. This is -38% lower than the national average. 

Rent prices for all bedroom counts and property types in Birmingham, AL have decreased by 8% in the last month and have increased by 4% in the last year. Source.

Cities With the Best Long Term Appreciation

Below are the most stable 20 cities with the highest long term appreciation.

Cities With the Highest Rent Growth

Final Words: How To Be Successful In Real Estate Investing

After you’ve found the ideal place for your real estate investing needs, here are some tips on how to better understand the real estate market as a new investor. 

1. Do your research on the area

Once you’ve chosen your location, whether it be a large city or a small town, connect with local real estate investors and agents to learn more about the local market. You can learn a lot from those who have been investing in real estate in your area and the expectations of cash flow and revenue.

2. Understand homeowners and landlord insurance

As a homeowner, you’ll need to insure your purchased home. However, when buying a potential rental property, you’ll also need rental property insurance – also known as landlord insurance.

3. Know your numbers and make a plan

Once you’ve done your research on the local market, always make a plan for the next steps. Be mindful of market conditions and seasonality. Ask yourself questions like, “What are popular months for renters to renew leases?” and “What are the median rental rates in the local area?”

You might like: 11 Real Estate Investing Metrics that Investors Need to Know

4. Be patient

Everything about investing in real estate takes time. From locating a deal to completing on it, from finding tenants to generating cash flow. Appreciation, and refinancing options. Be patient, run the numbers again and again and don’t select the very first tenant that applies. With real estate you’re thinking in decades.

5. Keep accurate rental books with Landlord Studio

We’ve already talked about the importance of knowing your numbers, well that doesn’t stop once you get the lease signed. You need to be staying on top of your income and expenses throughout the year, accurately tracking every deductible expense, every mile, digitizing every receipt if you want to run a profitable scalable portfolio.

The easiest way to do this is with purpose-built software like Landlord Studio.

Landlord Studio is an property management and accounting software designed specifically for landlords. With an easy to use app and a range of features designed with user feedback it offers everything you need to save time and money managing your rentals. And it’s free.

A few key features include:

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